Editorial Policy

Last Updated: Feb 28, 2026

1. About Qonaq Health

Qonaq Health is a trusted global healthcare, wellness, and medical travel platform. We aim to empower all patients and their families with reliable, evidence-based, and easy-to-understand medical information so they can make informed healthcare decisions.

We go beyond being a conventional medical tourism service by acting as a compassionate, transparent, and responsible partner throughout the patient journey. Our vision is to become a leading global patient-care platform built on trust, quality, and ethical responsibility.

2. Purpose and Scope

This editorial policy governs the creation, review, and publication of all content across Qonaq Health platforms, including:

• Website articles
• Blogs
• Doctor and hospital profiles
• Cost pages
• Patient testimonials
• Educational creatives
• Social media content

Our content is designed to:

• Provide accurate, up-to-date, and evidence-based information.
• Raise awareness about diseases, treatments, and healthcare options.
• Support disease prevention and healthy decision-making.
• Help patients compare procedures, hospitals, and costs.
• Uphold the highest ethical, editorial, and legal standards.

We create content for people first, not for search engines.

3. Core Values
1. Trust and Accuracy
• Publish only verified, honest, and understandable information.
• Base all medical content on reputable and authoritative sources.
• Ensure facts, claims, and statistics are supported by credible references.
• Avoid misleading or exaggerated claims.
2. Empathy and Care
• Write with the patient in mind.
• Address individuals seeking clarity, reassurance, and solutions.
• Maintain a professional yet supportive and compassionate tone.
3. Accessibility and Clarity
• Use simple, clear, jargon-free language.
• Explain complex medical topics without compromising accuracy.
• Structure content with headings, subheadings, internal links, FAQs, and visual aids.
• Maintain consistency in tone and format.
4. Transparency and Neutrality
• Clearly cite sources and references.
• Disclose affiliations or sponsorships when applicable.
• Maintain independent expertise in evaluating hospitals and doctors.
• Avoid bias toward any product, service, clinic, or brand.
5. Ethics and Inclusivity
• Do not discriminate against patients based on nationality, gender, religion, language, sexual orientation, or social status.
• Respect patient privacy and identity.
• Ensure health information is accessible across language and cultural contexts.
• Recognize healthcare as a universal right.
6. Relevance and Continuous Improvement
• Regularly update content based on new research and clinical developments.
• Conduct periodic audits to ensure quality standards are maintained.
• Encourage user feedback to improve accuracy and usefulness.
4. Content Creation Framework
1. Evidence-Based Approach

All content is grounded in medical science and supported by:

• Peer-reviewed journals
• Authoritative medical publications
• International and national treatment guidelines
• Regulatory bodies and official health organizations
• Scientific databases
• Government and international health registries
• Accredited medical institutions
• Expert interviews and physician insights
• Conference reports and healthcare statistics

Note: We do not rely on unverified blogs, forums, or non-scientific sources. A detailed reference list is included where appropriate.

2. Structured Editorial Process

Qonaq Health follows a multi-stage review and editorial process:

1. Research & Topic Selection
   • Analyze patient interests and healthcare needs.
   • Select relevant and high-impact topics.
   • Conduct thorough research using credible medical sources.
   • Ensure alignment with current healthcare standards.
2. Content Structuring
   • Assign content to defined categories.
   • Follow a predefined structure utilizing subheadings, infographics, tables, FAQs, and expert quotes.
   • Plan logical flow for clarity and engagement.
3. Content Development
   • Consult trusted medical and scientific materials.
   • Adapt complex terminology into accessible language.
   • Maintain a professional, empathetic, and reassuring tone.
   • Strictly adhere to applicable regulatory guidelines and advertising laws.
4. Referencing & Transparency
   • Support all medical claims with reliable references.
   • Provide citations for data, statistics, and studies.
   • Ensure transparency and verifiability.
5. Editorial & Medical Review
   • Review for grammar, clarity, tone, and readability.
   • Use plagiarism detection tools.
   • Conduct fact-checking and medical validation by qualified professionals.
   • Ensure ethical compliance before publication.
6. Ongoing Updates
   • Conduct mandatory reviews of all core medical content at least annually.
   • Update immediately when new treatments, research, major clinical guidelines, or medical advancements emerge.
   • Incorporate updated statistics, safety information, and expert insights.
   • Display publication and last-updated dates prominently.
7. Corrections Policy
   • If an error in medical accuracy is identified, we commit to correcting the content promptly and adding a clear "Correction" note at the bottom of the article detailing what was changed and when.
5. Authorship and Oversight
• Content is created and edited by trained writers with healthcare or relevant professional backgrounds.
• Medical editors and qualified healthcare professionals review content for accuracy.
• Contributors have appropriate education and professional experience.
• All clinical content features a "Medically Reviewed By [Doctor's Name]" badge, displayed prominently alongside the original publication and last-updated dates.
• Writers and reviewers undergo continuous learning and training to stay aligned with evolving medical standards and best practices.
6. Originality, AI Use, and Intellectual Property
• Zero tolerance for plagiarism.
• All content is original and drafted specifically for Qonaq Health.
• Artificially generated or automatically translated content is not published without strict human oversight and medical review.
• Third-party material is used only when properly attributed or licensed.
• Unauthorized use of Qonaq Health content may lead to legal action in accordance with IP laws.
7. Doctors and Hospitals Profiles

We maintain strict standards for listing and reviewing medical providers. We apply rigorous evaluation criteria and regularly verify the quality and accuracy of provider information.

Doctor Profiles Include:

• Qualifications and Specializations
• Experience and Designation
• Fees (where applicable)
• Visiting hours and Location

Hospital Profiles Include:

• Number of beds and Departments
• Accreditations, certifications, awards, and recognitions
• Infrastructure and facilities
• Equipment compliance with international standards
• Transparency of statistical data
• Patient feedback (where applicable)
8. Procedure and Cost Information
• Provide comprehensive details on procedures, hospital stays, success rates, and recovery expectations.
• Offer estimated cost ranges for procedures.
• Clearly state that costs may vary depending on:
  • Country and City
  • Hospital and Doctor
  • Stage of disease and Patient condition
  • Pre- and post-treatment care
  • Allied healthcare services
• We may assist patients in comparing and analyzing treatment plans and cost factors. Exact pricing should always be confirmed directly with medical institutions.
9. Patient Stories and Testimonials
• May publish real patient experiences using factual and verified information.
• Publish only with official patient consent.
• Clearly label personal experience content.
• Protect patient privacy and identity.
10. Advertising and Sponsorship Policy
• Maintain independent editorial judgment.
• Do not accept commissioned material that compromises accuracy or ethics.
• Clearly label any promotional or sponsored content if ever published.
• Ensure all promotional material undergoes editorial and medical review.
• Prohibit exaggerated or misleading treatment claims.
11. Legal and Regulatory Compliance
• Comply with applicable healthcare advertising regulations.
• Adhere to laws governing medical communication and consumer protection.
• Avoid making claims about curing, preventing, or guaranteeing outcomes.
• Refrain from encouraging self-diagnosis or self-treatment.
• Handle sensitive topics such as mental health, chronic illness, and serious diseases with care and responsibility.
12. Patient Privacy and Data Protection
• Strictly protect patient identities and personal data.
• Share patient information only with appropriate authorization.
• Maintain confidentiality in testimonials and case studies.
13. Disclaimer

All content provided by Qonaq Health is for informational and educational purposes only and does not constitute medical advice. Our content is not a substitute for professional consultation, and Qonaq Health does not diagnose medical conditions or prescribe treatments.

Any medical decisions should be made in direct consultation with qualified, licensed healthcare providers. Additionally, please note that any cost estimates provided are approximate and can vary based on individual circumstances.

While we continually strive to maintain accuracy and timeliness across our platform, errors or omissions may occur, and our policies and information may be updated without prior notice.

14. Commitment to Excellence

Qonaq Health is committed to delivering credible, authoritative, and concise healthcare information. Through rigorous research, medical review, ethical responsibility, and continuous improvement, we aim to build a platform that patients worldwide can trust when making critical healthcare decisions.

15. Contact Us

For any questions or concerns regarding our editorial policy, please reach out:

• Email: [email protected]
• Phone: +91 7042800891